- The poll was sponsored and conducted by Infotrak Research & Consulting between 24th May to 28th May, 2013
- A sample of 2,343 respondents was interviewed to represent the Kenyan BVR registered voters of 14,337,399 translating into a minimum margin of error of -/+ 1.9 at 95% degree of confidence. The survey was conducted in 32 Counties of the 47 counties of Kenya
- Using preliminary BVR voter register as the sample frame, the sample was designed using Population Proportionate to Size (PPS) and mainly entailed;
- •Use of stratification, random and systematic sampling in drawing regions to be covered
- •Ensuring further distribution by area, age and gender
- •Using the Constituencies as the key administrative boundary
- •Ensured that every person in the sampled area had a known chance of being selected
- Fieldwork was conducted using a mixed mode of CAPI and CATI
- •25% of the interviews were back checked for quality control purposes
- Data processing & analysis was carried using IBM SPSS 20.0
- The questions asked of respondents are highlighted for each graphic presentation
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